Sleep Better this October
October is Wool Month. For us, that makes it a natural time to look more closely at what goes into better sleep.
It’s easy to focus on the part we see first. A beautiful bed frame matters. It gives the room character and can remain part of your home for many years. Yet that’s only part of the story. The mattress provides the comfort and support we experience each night. Meanwhile, the base beneath it can change how that mattress feels. Materials matter too. From substantial British-sourced iron to traceable British wool, what goes into a bed tells us plenty about it.
So, our October Better Sleep Event gives you an opportunity to consider those details.
Choose 3-for-2 on qualifying beds, bases and mattresses. Or enjoy 20% off all mattresses.
Whether you’re completing the whole bed or changing one important part, October offers a good time to reconsider what you sleep on.
CRAFT YOUR DREAM BED
Sometimes it makes sense to consider the whole bed at once.
The frame gives your bedroom its character. The mattress provides comfort and support. Meanwhile, the base influences how that mattress feels beneath you.
Our 3-for-2 offer brings all three together.
Choose a qualifying bed frame, base and mattress, and we’ll give you the lowest-priced qualifying item free. Instead of treating each element as a separate purchase, you can consider the complete bed together. After all, a complete bed isn’t simply about how it looks. It’s about how the frame, mattress and base come together.
20% OFF ALL MATTRESSES
Perhaps you’ve found the bed frame you love and simply need the right mattress.
Alternatively, your existing bed might be staying exactly where it is. It’s just the mattress that needs reconsidering.
Throughout our October Better Sleep Event, you can enjoy 20% off all mattresses.
Our specialist British manufacturer makes every mattress to order, exclusively for us. The collection combines considered support with natural fillings, including traceable British wool. So, whether you need a bed frame and mattress or simply a mattress, October offers a good reason to look closer.
YOUR VISIT IS ON US!
THE STORY BEHIND OUR BEDS
THE STORY BEHIND OUR MATTRESSES
The finished mattress is where we encounter the wool. However, its story starts much earlier.
We buy our British wool directly from British sheep farmers. Before shearing begins, we agree a fair price with them. We can then trace the wool back to the farms and farming families behind it.
Skilled hands carefully tease the wool fibres to create natural loft. From there, our specialist British manufacturer makes each mattress exclusively for us.
The entire process takes place under one roof, from drawing the spring wire to the final stitch.
From British Farm to Final Stitch.
IS AN IRON BED THE SAME AS A METAL BED?
Sharing the joy of a great night’s sleep
#MyIronBed
Every day is a duvet day with Britain’s best-loved metal bed maker- follow our story and share your own.
The October Better Sleep Event runs from September 25th to October 31st 2026, inclusive.
3 for 2 offer: Buy three qualifying products from participating bedframes, bed bases and mattresses in one transaction. The lowest-priced qualifying product will be free. Where more than three qualifying products are purchased, the offer will apply to qualifying groups of three.
20% off all mattresses: Receive 20% off any mattress purchased during the promotional period. The offer applies whether you purchase a mattress on its own or alongside a bed frame or base.
The 3 for 2 offer and 20% mattress offer cannot be used together. Customers must choose which promotional offer they wish to use.
Discounts apply to product prices only. Delivery charges and additional services are excluded.
The offers cannot be exchanged for cash or applied retrospectively to orders placed before September 25th 2026.
If part of a promotional order is cancelled or returned, the remaining order will be recalculated. Any refund will reflect the promotional discount originally received.
Neither offer can be combined with other promotional codes, discounts or offers unless expressly stated.
All products remain subject to availability and our standard terms and conditions.
Iron & Brass Bed Company reserves the right to amend or withdraw these offers where reasonably necessary. This will not affect orders already accepted or your statutory rights.